Wilkyway Design Studio
Multidisciplinary creator generating revolutionary products, brands and experiences.
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USER RESEARCH

The purpose of Design is to improve people’s experiences, and to create successful designs you need to really know who you’re trying to benefit.

 

RESEARCH findings

 

The research interviews with MAX owners revealed that the consumer experience was initially positive despite some serious UI issues; most significant of these was that users were not understanding the interval programming which was the basis of the product line.